World Tourism Day

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For the past 35 years, the United Nations World Tourism Organization (UNWTO) has celebrated World Tourism Day on September 27th. This day celebrates the importance of the tourism industry, one of the fastest growing economic sectors in the world, and how it positively affects the global community. The day marks the end of the high tourist season in the northern hemisphere and the beginning of the tourist season in the southern hemisphere. The UNWTO designates a country each year to act as the Organization’s partner and host the celebration of World Tourism Day. World Tourism Day 2015 will be celebrated in Burkina Faso and the theme will be “1 Billion Tourists, Billion Opportunities”. The campaign highlights the transformative potential of one billion tourists. Pakistan with its diverse cultures, people and landscapes attracted 1 million tourists in 2012.

In 2009, The World Economic Forum’s Travel & Tourism Competitiveness Report ranked Pakistan as a part of the Top 25% tourist attractions for its World Heritage Sites. In 2012, Islamabad celebrated World Tourism Day by organizing a ‘Wall-climbing Competition’ at the Lake View Park. More than 300 students participated in the competition, which created awareness among the youth about the importance of mountains and the tourism industry as well as sports in the country.

Support and celebrate the campaign by traveling and becoming a part of the 1 Billion Tourists. Transform this Eid break into an opportunity to explore the undiscovered parts of Pakistan, such as Ghotki and Sahiwal. For more destinations, visit, and find the best deals that ensure an unforgettable vacation at an affordable price!



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